Gel, lotion, cream or ointment - which one should you choose? (2025)

February 2025

Gel, lotion, cream or ointment - which one should i use when?

Professor Viktoria Eleftheriadou shares how to pick the best moisturiser for your skin, comparing ointments, creams, lotions, and gels to keep your skin healthy and hydrated.

Moisturiser

Moisturising is a basic step in any good skincare routine. When it comes to moisturisers, there are several formulations to consider depending on your skin type and your skin needs.The moisturising effects of various formulations depend mainly on the water and oil content.

Ointments

Ointments have the highest oil content of all and seal in moisture to heal areas of very dry or cracked skin, which is why you may feel as though they leave a greasy residue. This greasy residue is due to the ointment excelling at the job it was created for - occlusion.

Ointments are usually the first choice for eczema treatment, and they don’t generally burn when they’re applied to sensitive skin. Ointments will stay on top of the skin for as long as possible, helping to prevent loss of moisture, protection from outside environments, and (in the case of topical steroids) aiding in increased absorption of the medication.

Creams

Creams have a higher oil content than water, which allows for better protection against loss of moisture and makes them an excellent option for those with dry skin. They work well for smoothing dry hands and feet and moisturising dry, itchy winter skin. Since creams contain less oil, they are also less greasy to the touch. Be aware that creams sometimes contain stabilizers or preservatives that can irritate your skin. Creams are suitable if you have a dry skin condition like eczema or to help you combat dryness that may occur with topical retinoid.

Lotions

Lotions are thinner consistency product that absorbs quickly into the skin. The base of a lotion is created with a high-water content and little (to no) oil. Typically, lotions are an ideal option for those with combination to typical skin types. If you find a lotion that is oil-free (usually labelled "non-comedogenic"), it will be a great product to consider for those with oily and acne-prone skin. They're also perfect for people who live in warm climates or have oily skin. Lotions evaporate quickly and may contain preservatives that burn when applied to skin that’s scratched or broken.

Gels

Moisturisers have a gel-like, watery consistency. They are typically considered the most lightweight option and contain the most water. They’re often clear in colour, absorb quickly when applied and won’t leave skin feeling greasy after application.

The main difference with a gel, when compared to the above products, is that their formulations contain alcohol (as well as water). The alcohol allows the product to absorb quickly and without residue. Because they are oil-free, gels can be an option for those with oily skin, however gels are not suitable for eczema prone skin.

Choosing the right product: Tips based on skin type, season, and specific concerns

When it comes to choosing the right product, personal preference is the key.Here are some useful tips, to help you choose the right moisturiser for your skin.

Gels are Ideal for:

Normal skin, oily skin, blemish/acne-prone skin and hot summer months.